Videography/Post-production credit: Sunchase Media / Direction: Michael J.A. Davis / Production: Albert E. Smith Jr. and Ashley Wells
EDI 365 (Film Series)
As the head of branding in the Office of Equity, Diversity, and Inclusion at the National Institutes of Health my chief responsibility is threefold: (1) to identify brand gaps; (2) restore the integrity of the brand to the mission; (3) build better experiences with the brand, and; (4) ultimately renew the relationship between NIH and its customers. My Objective was to establish the corporate identity for diversity and inclusion that positions the National Institutes of Health as the premier diversity and inclusion employer of the U.S. Federal Government.
